Summary

• Nintendo plans to continue developing mobile games, citing their importance for reaching beyond the console market.
• The company's president confirmed that the company's mobile apps have been downloaded over 900 million times.

Nintendo has confirmed that it will continue developing mobile games, claiming the investments are essential when attempting to reach a broader audience. This information came directly from the company’s president, who also revealed massive app download numbers. Several flagship franchises from Nintendo, such as Mario and Fire Emblem, have made their way into the mobile market with unique iterations.

Recently, Nintendo held its Financial Results Explanatory, where it shared an updated list of the best-selling Switch games. Following that, the fiscal Q&A session took place, during which the company provided more details about the Switch 2 and confirmed the release of some previously announced titles. During the Q&A, Nintendo reaffirmed that Pokemon Legends: Z-A and Metroid Prime 4 are still set for a 2025 launch, though without a specific release date yet. As for the Switch 2, President Shuntaro Furukawa asked the public to wait until the April 4 Nintendo Direct for more details about the console while assuring audiences that the company was doing everything possible to ensure a smooth launch at an affordable price.

During the Q&A, Furukawa was also asked whether Nintendo would continue developing mobile titles, to which he responded positively. According to the president, mobile games are crucial for reaching an audience beyond the console market, expanding exposure to Nintendo’s IPs and characters. He also announced that the company's mobile apps have exceeded 900 million downloads. Currently, Nintendo operates three mobile titles: Super Mario Run, Fire Emblem Heroes, and Mario Kart Tour. Other games, such as Pikmin Bloom and Animal Crossing: Pocket Camp, are either co-developed or only published by Nintendo.

Nintendo to Continue Investing in Mobile Games and Apps

Nintendo’s mobile catalog isn’t limited to games. In October 2024, the company launched Nintendo Music, a streaming service offering music from various Nintendo games, available on Android and iOS devices as well as the Switch itself. However, those accessing the mobile app need a Nintendo account and an active paid Nintendo Switch Online subscription.

The last piece of information shared by Furukawa addressed the reality that smartphones are replacing dedicated game consoles as primary gaming devices. The president acknowledged this scenario and stated that Nintendo is exploring various opportunities in the mobile market. Additionally, he noted that the company is expanding its points of contact with users not only through digital means but also through other media and entertainment ventures. He cited theme parks, official stores, and videos, likely referencing Nintendo games being adapted into movies. Furukawa explained that Nintendo remains committed to improving points of contact with consumers outside of game consoles, even with the imminent launch of the Switch 2.